The time for mixed reality in business is now. Hesitancy is the final bridge to cross for many business owners looking to integrate mixed reality (which combines both the best of augmented reality and virtual reality) in their workplace. What feels “too advanced” is a dated outlook that underestimates today’s employees. Most people who work in offices or in the …

The shift from at-office work, to online conferencing and the work from home paradigm has proved to be the answer to industries that do not depend on the vis-à-vis approach to getting work done. While working remotely is a stepping stone that supports efficient, pandemic-proof operations, has the integration of the individual worker been lost in transition? Yes, absolutely. Ask …

Every era of our recorded history comes with innovations that transform the human experience. At the turn of the century and the start of the dot.com boom, companies like Microsoft, Apple, Google, and Intel led this shift towards digital, consumer technologies when the technology was at its most novice. Now these companies have become household names across every nation, utilizing …

The best way to know your work is to see your work, and AVATAR Partners offers immersive, extended reality (XR) solutions needed in your industry to help reach your ideal goal; transforming the visionary into a genuine vision. XR, most notable augmented reality (AR), has exceeded its utility in the entertainment sector and grown into a beneficial tool that ranges …

Extended reality (XR) is increasing competitive advantage in companies looking to reduce fixed expenses and product lifecycle costs, while increasing sales. The positive disruption of XR provides great opportunity for how businesses design, produce, and distribute. Setting clear Key Performance Metrics (KPMs) and measuring Return on Investment (ROI) becomes an essential  discussion point. Testing and measurement of XR projects varies …

Extended reality (XR) can unlock powerful gains as part of a company’s digital transformation strategy. In 2020, the shift has begun towards sustainable enterprise XR solutions for business – particularly, augmented reality and mixed reality –  rather than just the consumer sector (such as the gaming and entertainment industries). XR proves to measurably improve productivity, quality, safety, and profit across …